Coming Fall 2026 · A new kind of financial brand

Money, with the noise turned down.

A twelve-month plan, built around your real life. Calm where the category is loud. Plain where the category is jargon. Finite where the category never lets you go. Launching in the US this fall.

Join the waitlist →See how it works
What Plumb is

Three things, in plain English.

01

A plan, not a product.

We don’t sell you a credit line, a card, or a loan. We sell you a year-long plan, written for your real situation. Specific moves, real explanations, honest milestones.

02

Live data, not stale reports.

Credit reports run 30 to 45 days behind your life, so Plumb doesn’t use them. The Coach reads the accounts you connect — balances as of this morning — and tells you the move, the deadline, the impact, and where the money comes from.

03

A year, not forever.

Twelve months. A start, a middle, a graduation. We’re not trying to keep you here forever. We’re trying to leave your finances in a better place than we found them.

How it works

From sign-up to a written plan, in twelve minutes.

Connect your accounts and answer three short questions about the year ahead. We do the rest — categorising six months of spending, reading your real balances and bills, drafting a plan you can actually read. No manual data entry, no spreadsheets, no homework.

STEP 01

Connect

Link your accounts through a bank-grade, read-only connection. No credit pull — ever.

STEP 02

Plan

The Coach reads your situation and writes a 12-month plan, organised by month with weekly moves.

STEP 03

Walk

Two or three small moves a week. Plain explanations. The Coach is on, always.

STEP 04

Graduate

A printed Year-End Report shows what changed. You finish the year — or stay on a lighter maintenance plan.

The Coach

The Coach knows your data, and uses it.

Most apps give you a chart and leave you to interpret it. Plumb writes the interpretation for you, every week, against your actual numbers — as they stand today, not as a report remembers them from 45 days ago.

plumb · Your cards · May

“Your Discover balance is $1,712 at 26.7% APR — about $38 in interest next month if it sits. Sending $220 on Friday keeps your checking above its $500 floor and clears the card by October. The single best move available to you.”

Discover$1,712 · 26.7% APR
Capital One$1,232 · 31.2% APR
The Numbers

The Numbers view, for users who want depth.

If you want the full picture — every account, every debt, every category, year-over-year — it’s there. Bone background, ink type, brass for what’s moving. Calm depth, not anxious depth.

Web is a first-class platform. Many users prefer reviewing finances on a 27″ screen.

plumb · Numbers · Cash
$4,847

+$612 this month · three accounts, live

Chase Checking$2,184
Ally Savings$1,963
Apple Cash$700
Last 30 daysIn $5,420 · Out $4,808
Pricing

Three plans. All finite. All honest.

Each tier connects more of your money — cash, then debts, then investments — and the advice covers exactly what Plumb can see. Pick a plan, get seven free days. Cancel anytime in one tap — no retention loop, no “before you go” survey, no friction.

Plumb

Your cash, seen clearly.

$14.99

per month · 7 days free

  • Connect your checking and savings
  • Year-long plan built on your real cash flow
  • AI Coach, always on, knows your numbers
  • Live balances, spending, and categories
  • Recurring-bill and subscription audit
  • Year-End Report (digital)
See pricing →

Plumb+

Now with your debts in view.

$24.99

per month · 7 days free

  • Everything in Plumb
  • Connect your credit cards and loans
  • APRs, minimums, and due dates — live
  • A paydown plan ordered by real interest cost
  • Printed Year-End Report · priority support
See pricing →
Seven free days

A better year starts now.

No card surprises. Plain explanations from day one. Cancel in one tap.

Join the waitlist →